Collection: Judy Blue: Denim That Moves With You

We love a brand that gets real life — and Judy Blue does exactly that. Since 1999, they’ve been creating denim that blends trend-forward style with everyday comfort. Their signature 4-way stretch hugs and flatters in all the right places, while their unique washes and thoughtful fits bring a little extra magic to every pair.

From busy days on the go to dressed-up evenings out, Judy Blue jeans are built to keep up. Comfortable, confidence-boosting, and designed for women of every shape — it’s no wonder they’re a boutique favorite and a forever staple in our closets.

• Judy Blue was founded by Judy Choi, after losing her store in a fire during the LA riots in the 90s. She turned her passion for retail and fashion to denim and created Judy Blue from the ground up.
• The first Judy Blue warehouse was Judy Choi's garage.
• Quality has been the number one priority of Judy Blue since the start of the company in 1999.
• Judy Blue offers a wide variety of finishes, unique details such as fun printed denim and embroidered denim, and tummy-control styles.
• Judy Blue celebrates women by creating size-inclusive jeans.